digital marketing

Digital Marketing Jobs Continue to Rising

Are you a fresh graduate and searching for digital marketing jobs? The good news is that, according to the current statistic, there is an increase of 18 to 23 percent of fresher hiring in the sector of marketing. Agencies are readily seeking newly graduates to strengthen productivity and development.

Let’s take a look at why a digital marketing aspirant has to be familiar in the digital marketing world.

As for the survey, just ten percent MBA’s are employable in reality. The main reason behind such a condition is the gap between education and business specific talents and skills. At this point, marketing employers aren’t interested in candidate internships or grades; all they need is business particular skills and knowledge.

At this point, the digital marketing landscape has changed severely and drastically. If you talk about the current condition, digital marketing is the booming business which is anticipated to create lots of jobs in the coming years. There’s a huge demand for digital marketers, but still, there’s scarcity of talent and specialists. Below are the reasons as for why a digital marketing aspirant requires skills in online marketing.

digital marketing

Digital Marketing is Indeed the Future of Advertising

There have been lots of surveys and studies that claim that online marketing will be the future of marketing. This is a digital era. The technology savvy present time and the every-growing online population have paved the path of digital marketing.

The growing popularity of tablets, smartphone, smart TV and other gadgets have compelled companies to target as well as engage their possible audience in these online channels.

Digital marketing knowledge and skills are high in demand

Digital marketing has been known as the top careers to look out for this generation. The hiring staff is readily searching for marketing aspirants with the skills and knowledge in digital marketing. It doesn’t matter if it is a real estate, B2B businesses, hospitality, consultancy, export and import, manufacturing and many other businesses are keen on getting the service of experts with related and applicable knowledge and skills in this domain.

Better and High Salary in Digital Marketing Jobs

Digital marketing is indeed a profitable career domain. In online marketing, you can connect openly with your potential customer or client and generate leads as well as sales in real time. Since experts in this business are involved in the generation of revenue; they are paid high salaries.

Wide Array of Digital Marketing Jobs

The prominent fields of employment take account of search engine optimization or SEO for short, search engine marketing or SEM, SMM or social media marketing, content writing, and many others.

So if you want to land in your dream digital marketing job, you have to ensure that you are equipped with digital marketing talents and skills as it will provide you an edge over others.  On a final note, it will be good to say that a job in a thriving online marketing business will help you a lot in carving a career in digital marketing.

 

Friendly Letter

How to Write a Friendly Letter

In the age of computer technologies, when we have digital tools for fast messaging, we don’t use to write traditional letters. However, it makes letters more significant and wanted than ever. If you send a short message or an emoji to another person, they can lose it because of hundreds of other messages they receive. If you send a well-written friendly letter to a person, they would notice it and their emotions to you will be much stronger.

There are rules for writing traditional letters and you should follow them. If you are writing to make an impression, it is recommended to follow the best tips on creating friendly and other letters. You can also look for ready templates of such a letter to see how to write them correctly.

If you improve your skills in letter writing, it would be much helpful for you. These skills are valuable when you are going to apply for a job, send the business proposal to a future partner, or speak with your relatives who live far away from you. If you learn how to write a letter professionally, it will help you speak more easily with any person.

Friendly Letter

The Heading

Most usually, this part contains the address of the recipient and the date of writing. If you place the address in another place, there is no need in adding it on the top of your letter and you can add only the date to your header.

The address of the recipient should be correct and there will be no problems with its delivery. If a person could move to another place, please check that the address in the header is still valid or use another address.

The date in the header specifies the day when your letter is created, and if you work on it for several days, you can put there the date of finishing and signing the letter. There is no recommended style for the date formatting. You can add it with the name of the month, like February 7, 2018, or use just numbers if it’s easier for you.

The Salutation

You should start the body by creating a short salutation that includes the name of the recipient. It may sound like “Dear Max” or “Hello, John”, it should be short and not contain any unnecessary information that can be added in the next lines.

The style of the salutation depends on your relationship with the recipient; if you use to say “Hello” to this person, then you can use this word also in the greeting. If you need to highlight your friendly relationship, you may use “Dear”. If this person is respectable and much older than you, add “Mr.” or “Mrs.” to the name of the recipient.

The Main Text

Start it with the pleasantries. Show how long you waited for the possibility to send this letter, how much are you enjoying it, and how much you want to get the response. The person should feel your friendly tone from the first lines.

The content of this part may also depend on the time of the year or other circumstances; if this is the day after holidays, you can ask your recipient how they spent it. If there were a special event in the city where your recipient works, you may ask them whether they attended it and if they liked it. If there are no special things to speak about, you can just ask the person how they are doing.

In the next paragraph, tell them about how you are doing, the news of your life, and other recent information about you, it depends on the time when you spoke with this person. If you didn’t speak for a year, you should write about what happened during this year, but if you had a conversation a few months ago, only the events that happened during these months should be mentioned.

Don’t add too much information in this paragraph, because this will be not a friendly letter but your own chronicles. Tell the recipient about only the most valuable moments from your life that have the significance for them too. If you have common interests, like watching soccer, you can describe your reaction on the recent soccer games.

Don’t lie or alter the facts in your letter. If you didn’t have many interesting moments recently or if you don’t want to share them, it is better to make this paragraph small but true. It would not be the friendly style if you try to deceive the recipient.

After that, you should write a paragraph that is focused on your common interests. If you both like a movie that was released several years ago, you can describe your reaction on its sequel that was released recently. If you both studied at the same school, write about what you learned about other your classmates and where they study now.

If you think well, you can find dozens of topics that are interesting for you both. However, even if you prefer to speak with this person much, you shouldn’t make this paragraph too big, you should just focus on the most significant common interests.

Before the Closing

After the main content of your letter, you should write a good positive closing. Send the best wishes to your recipient, show your friendly respect to them, and describe that you want to meet them personally.

The closing should be connected with the purpose of your letter. If you are writing it to invite your friend to a cinema, write that you wish that they can come. You can also connect it with the coming events like wishing your friend to have good holidays.

You can write there about your desire to get the response or meet the friend personally. You may ask them to write back when possible, write you via the messenger, or meet with you soon.

Write-a-Friendly-Letter

The Closing

This is the short line with your name. If you are writing a formal letter, you can use “Sincerely,” or other similar words. If you are friends for many years, you can use words like “Yours,” , it depends on how you are related and how would you say Goodbye when speaking in other ways.

After that, write your name. If you are in a very good relationship, you can add just your name. If your recipient has other friends with the first name like yours, you should add the first letter of your last name or write it fully.

You can also add a postscript text under the closing. Many years ago, people used it when they forgot to write something in the main part of the letter. You can use it to write about something significant and it requires its own paragraph.

Tips on Creating Friendly Letters

– If you are writing it on a paper, make sure you will have enough place for all the paragraphs. If the size of the paper is small, reduce the number of lines. You cal use the smaller font size too.

– Don’t write only about yourself, show that the recipient means much to you, and you can tell them about things that are significant for you both or only for this person.

– Show that you also respect the family of your friend. Ask them how their parents or kids are doing, what do they like, and what are they usually doing.

– Check that there are no errors in the address because it can cause problems with delivery and your recipient may not receive this piece of paper.

– Don’t write too often. If there were just a few days from the previous letter, it is better to use email or messengers for easier speaking. The exception is people who like classic mailing and can send or receive letters every day.

– Try to make a central idea of the paper. If there are many ideas or statements, it is difficult for your friend to concentrate on them, that is why you should make accent on the most significant sentences of the paper.

– Don’t use inappropriate greeting and closing styles. You could different salutations, but not all of them are suitable for your letter, that is why you should check the difference between different types of greetings and closings.

– If you are going to make your paper more readable, type it on the computer and print. It will be neater, clearer, and simpler for reading than the handwritten text.

– Focus on the most positive moments of your relationship, because after reading your text, your friend should not feel stress or other bad emotions.

– Don’t write about very private things. Other people may access to this letter, and if it contains the confidential details, it is better to use other ways to speak about it.

– If your friend lives far away from you, the period of delivery can be very long, and the recipient may receive the paper in a few days or weeks.

SEO services

Why you Should Use SEO Services

SEO services

If you are dreaming to expand your business to international levels, you should consider investing in e-commerce. Actually, it is not an option if you are to be relevant in the market. Investing in e-commerce is not only a necessity because of competition but also because your customers expect you to be online. In previous years, setting up a professional website or blog was enough to boost your sales because your services are available globally. While it is still a strategy today, it is basic; it has no impact on revenue. There are billions of other blogs in diverse business fields, which you have to compete. Your website can be efficiently running but not visible because of the countless number of business sites.

You need to customize your e-commerce site to target specific audience to use SEO services.

About SEO

Search engine optimization is an effective tool for business companies implementing online strategies. It is all about designing content to fit demand in the market. Changes in preferences and fashion as well as income level of your target audience have to be captured in an e-commerce website. SEO helps in including all these factors in an online store to capture attention of specific people.

SEO focuses on more than increasing site visitors. The goal is converting site visitors to potential customers. The primary goal of setting up any business is making profits; hence, all investments and efforts should be directed towards improving earnings.

It is important to learn and implement SEO tactics in your business if you are to be part of business success in the 21st century. Whether you are a startup, running a business in food or textile industry, SEO is inevitable. Let alone increasing sales and your revenue; maintaining your current market position requires proper use of SEO tools.

How to do it

If SEO is a new term for you, you need to explore more of the e-commerce industry because you are lagging behind.  You might want to consider hiring an SEO professional to customize your site or content to fit specific goals of your company. You have to take time with such an expert to ensure they have a whole picture of your business model and strategy. Obviously, you should be selective on the type of information you share for sustainability of your business.

Most companies offer SEO services to startups and firms. You might have developed your business website several years ago but it is dormant and rarely contributes to revenue. Use SEO services to redesign the content including photos, and domain if possible to be more professional and match marketing goals of your business.

Most people think of investing in SEO as a costly investment. However, that is only the initial cost that will pay off for several of the upcoming years.  The long-term benefits of SEO are incomparable to paying a professional once to optimize the site.

Archive Emails

How to Archive Emails?

Archive Emails

Do you wish to archive your emails in Outlook? Well, you really should. That’s because it has become the norm for a lot of corporations which employ the Sarbanes-Oxley Act. Just picture that a client calls you up and tells you that they never ordered your service or product. Worse of it is that they don’t want to pay for it. What will you do now?

Well, luckily, you can go back to your old correspondence which you and your client had through email, to show that they approved to that.

Following are easy steps on how you can archive emails. We will also discuss how to retrieve those if you ever want to back to one of them.

Step 1. Snap File, then Import and Export.

Step 2. Hit the Export to a File button.

Step 3. Click on the Personal Folder File (.pst).

Step 4. Choose Filter.

Step 5. Then, you can now search for specific types of criteria, like who you send or receive emails from to, time frames and so much more. That really depends on what you like to archive that you specify here.

Step 6. Enter the file name which you like to use and the location. Then select the option which best fits your needs below. We suggest that it’s always ideal to archive emails on another hard drive or even DVD or CD, just in case your computer malfunctions and you cannot retrieve your data.

Step 7. Finally, you can click Finish.

Step 8. You will have now a duplicate of your old and previous emails, and you can go ahead. You can utilize the Advanced Find Function to remove those emails. Just enter the similar criteria as you employed throughout the archive emails process.

Retrieving Your Files

However, if you prefer to retrieve your old emails, feel free to follow these simple steps below.

Step 1. Choose File – Open – Outlook Data File.

Step 2. Now search the exact file which you archived and choose OK.

Step 3. You will now see that you have a new Mailbox in the All Mail Folders area along with the filename of your archive emails.

You can now check and view all your past emails which you archived.

Archive Emails as Easy as 1, 2 and 3!

Are you looking for a tool that can help you with archiving your emails? Worry no more because Personal Email Archiver is here!

In case you didn’t know yet, Personal Mail Archiver is a wonderful app for saving your email messages. Are you planning to switch to MAC? Perhaps you are considering a new job. What about changing computers? There’s no need to worry!

With this software, you won’t experience a headache with their cloud-based system. There’s no need for those difficult proprietary formats. With Personal Email Archive, you can easily archive emails outside your email system via the app! You can gain peace of mind with PDF copies of your important bookings, receipts, bills, and messages.

Check this app today at https://personal-mail-archiver.com.

Leading Satellite Communication Brands: Which One is Better?

Unfortunately, sometimes modern cellular services can’t boast of helping cellphone users meet their everyday communication needs. First, it is limited coverage area that causes inconveniences. Besides, damaging of one or more cellular communication antennas can bring the whole network out of operation. Even the shortest interruption in network operation can lead to negative experience among users, who live in the world of constant acceleration and are used to get everything they need immediately. Moreover, the situation gets even worse when thunderstorms, floods, earthquakes become frequent guests on our planet, crushing cellular communication stations to pieces. As a result, the network is often overloaded, which prevents people from connecting and finding each other for several days.

The most obvious solution here is using cellphones which don’t depend on transmission objects on earth. You can check out some reviews on the best gadgets on PrizedReviews.

If we look at the history of cellphones, we could spot their common and main peculiarities and advantages. Satellites provide satellite communication. If they are located on the geostationary orbit, they won’t be capable of covering the whole Earth, because the satellite doesn’t move relative to Earth and it can “see” only a certain part of its surface. If the satellite is located on Low Earth Orbit (LEO), the coverage area is typically broader, sometimes even providing communication for the whole planet.

The satellite communication basic concepts were put by “Intelsat” company in 1965. It was the time, that changed the world of communication, especially this was important for mariners. Today both passengers and ship crew can call and send messages even when they are in the open sea.

Later, in 1997 “Motorola” company launched the first series of 66 close-orbit satellites called “Iridium”. A big number of satellites in this system provided coverage on the whole Earth surface. Today “Iridium” company is engaged in its satellites constellation renovation and launches the newest “Iridium NEXT” machineries according to the plan of providing broad band internet connection in any part of the world.

Approximately at the same time “GlobalStar” company launched similar network, yet using other kind of facilities: 48 satellites were located slightly less than 1500 kilometers above Earth. In contrast with “Iridium” the sound quality sent by this network was the same as provided by cellular communication. However, in 2002 “GlobalStar” company went bankrupt. Today the company launched new satellites, solved a number of problems connected with communication time limit (1-2 minutes) and over-the-air gaps.

“Thuraya” network launched in 1997 started working in 2007 on the territory of Africa, Europe, and the Middle East. By March 2013 they have sold about 600.000 “Thuraya” cellphones, which could work in both GSM and satellite modes. Today “Thuraya” broadened its coverage area being one of the most attractive operators in Russia.

“Inmarsat” company is one more popular company in cellphones market today. Initially it provided satellite communication for marine and river vessels. In 2010 it represented “InsatPhone-Pro”, a telephone working from the network covering the whole planet other that the South and North Poles. So individual citizens could use this satellite communication as well. “Inmarsat Global Xpress” modern satellites constellation is already aimed at improving existing network and providing new kinds of services spheres like aviation. Flagship device of the company was “IsatPhone 2” cellphone.

These four companies provide their clients with services in satellite communication, of course using different technologies for this, affecting coverage area and communication quality.